The Andrews Labor Government has given the green light for a major project in Shepparton, creating jobs, boosting tourism and growing the local economy.

Minister for Planning Richard Wynne today announced approvals for the amendment of the Shepparton Planning Scheme to fast-track a redevelopment of the Shepparton Art Museum (SAM).

The Museum is already one of Shepparton’s leading attractions, and now it’s growing. Once complete, it’s expected to attract more visitors to the region from right around the state and nation, boosting local visitor spending by more than $6 million annually.

SAM will be a big boost to local jobs. Construction of the project will create 72 direct and 109 indirect jobs, injecting $34.5 million into the local economy.

Planning approvals follow a $10 million investment by the Labor Government to help Shepparton showcase its strengths as a regional cultural hotspot. The project is also funded by the City of Greater Shepparton and the Commonwealth Government.

The project will see the Shepparton Art Museum relocated to a more prominent and accessible location at Victoria Lake Park.

The Labor Government is strengthening Shepparton as a cultural destination, creating more local jobs, boosting visitor numbers and attracting business investment and consumer spending in the region’s retail, hospitality and accommodation sectors.

The Shepparton Arts Museum will showcase unique ceramics, indigenous and multicultural collections to hordes of visitors. It’s great news for local hotels, cafes and other small businesses.

Victorian Government Media Release – 6 September 2017